The 11th annual Mind to Muscle Cup will be held in Barrie on Tuesday, July 21 at the Allandale Recreation Centre, organisers confirmed in a news release. The charity hockey evening is set to raise donations for the Barrie Food Bank and will feature players from the OHL, AHL, ECHL and international leagues.
Event details and purpose
The game starts at 6 p.m. and is open to the public with free admission. Organisers said the event is being presented with partners including Purolator and Domino's, and will include community activities designed to increase food donations and awareness of local food insecurity.
| Item | Detail |
|---|---|
| Date | Tuesday, July 21 |
| Time | 6 p.m. |
| Location | Allandale Recreation Centre, Barrie |
| Admission | Free |
Why the fundraiser matters
The Barrie Food Bank currently provides assistance through more than 7,600 visits each month, a figure organisers say represents an 11 per cent increase over last year. Rising housing, food and living costs are cited as drivers of that increased demand.
“As in hockey, success comes from teamwork, showing up for one another, and stepping up when it matters most,” said Karen Shuh, executive director at the Barrie Food Bank.
Organisers emphasise that the evening is both a community event and a practical way for spectators, players and sponsors to contribute. In addition to accepting non-perishable food donations, the event will offer incentives to encourage giving.
Activities, incentives and prizes
- Free Domino's pizza for attendees who bring a non-perishable food donation (while supplies last)
- Prize draws — each food donation earns a draw ticket
- Prize roster includes tickets and gift cards donated by sponsors
Organisers listed several notable draw prizes that will be available to donors and attendees, reflecting private and business donations from the local sports and retail community.
For residents considering attendance, the event offers a low-barrier way to support local residents facing food insecurity while enjoying an exhibition of high-level hockey talent. Those who cannot attend but wish to support the Barrie Food Bank should consult the food bank’s official channels for donation options and current needs.
This fundraiser continues a decade-long partnership between the hockey community and local social services aimed at addressing immediate needs as cost pressures affect households in Barrie.
